vneck 300x300 Businesses and charities link up for good causesInternational charity Oxfam has partnered with magazine producer IPC Media. The charity is giving away copies of the music magazine NME in their shops in return for donations. The slogan is swap ‘old music for new music’ and encourages the public to bring in unwanted items from their music collection (records, cassettes and CDs) and take away a free copy of the re-launched magazine in return. It’s the first time a national monthly UK publication has been given away free for charity but the charity did previously work with The Arctic Monkeys, selling the group’s singles in-store.  

And in Sheffield, a charity football match in honour of soldiers killed in Afghanistan has received a donation of sports clothing.

Local company Pyramid Carpets has donated the football strip for the players who are current and former members of Third Battalion The Yorkshire Regiment to wear. The red and blue strip has the logo of the armed forces charity Help for Heroes over that of the carpet store. The match aims to raise funds for injured soldiers from Britain’s current conflicts.

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